Templates

Fall Clean Energy Forum Templates Coming Soon...

Sign-in Sheet Template

Use this sign-in sheet to capture all of the names and contact information for your event attendees. Enter the information into your own database and send the information to Focus too so we can keep attendees informed about our latest national activities.

Sign-in Sheet (Download)

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Media Outreach Templates

When sending to members of the media, paste entire media advisory into the body of the email. To figure out who to send this information to there are a few options:

1. If you're at a university or with an organization who has a Communications or PR person on staff, this person will know (or can quickly find out) who covers the following issues: education, environment, business, lifestyle, politics and science. If you are working with a highly engaged sponsor of the event, they will also most likely have a PR person to help you.

2. Ask this person to send your customized release and call the reporters on your behalf. They most likely already have a relationship with the reporters and will make your job much easier.

3. If you don't have access to a Communications or PR person, simply research the above categories in bold at the local papers in your area. The reporter's name, email and phone number typically follow their story. If their contact info is not listed, you can always call the main line of the publication and ask for their contact info. For a comprehensive list of news outlets and editors in your area, try this great tool from the League of Rural Voters.

4. Remember, your Town Hall is unique to your community. If you have a Congressperson attending and know that you'll be talking more about green economy issues, then you'll want to reach out to the political report and the business reporter as opposed to the science. If you're in a community that is still wrestling with the science of the clean energy future and will be featuring a key note by a prominent scientist, then you'll want to reach out to the science reporter. Make sense?

MEDIA ADVISORY - Send this out a few days before your event

Town Hall Media Advisory Template (Download)

DIRECTIONS
1. Plug your specific info into the Template where you see RED ink.
2. Call your local Associated Press contact to get the email of who to send advisory to. Find AP phone number in your area here.
3. In the subject line of the email, use this: 4/18: Young Leaders Call Senators, Electeds to Town Halls to Accelerate America's Clean Energy Future
4. Send media advisory to AP contact.
5. Send Media Advisory to your three local TV stations and your top local newspaper. Go wild if you have more local outlets.

PRESS RELEASE

Use our national press release to add context or extra information into your Media Advisory
Town Hall Press Release (Download)

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Letters to the Editor (LTE) Templates

To customize these Letters to the Editor for your event, simply swap out the yellow highlight with information specific to your event. For editors to consider publishing your letter, make sure you include your name, address, phone number and email.

LTE: Grandmothers & Mothers

LTE: Younger Activist

LTE: Anyone in Cool Climate

LTE: Anyone (environment and economy argument)

LTE: Anyone (clean energy, policy and science argument)

LTE: Anyone (junk science debate, heavier push at media culture)

LTE: Anyone (dirty fuel, dependence on foreign oil, strong economy argument)

LTE: Anyone (made in America, call for Congress to join the movement)

LTE: Scientist or Leader of a Local Group

LTE: Teacher, Community or Business Leader

LTE: Recent College Graduate Entering the Job Market

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Promotional Material Templates

Materials are available in up to 4 formats:

Adobe Illustrator – Files are editable: a designer can change location & time, as well as all design elements.